Scribble Racer 2: Drawing Game

It’s been a while since I posted the last time. In the meantime I launched my new drawing game Scribble Racer 2 on Android.

googleplay-badgeAs I mentioned in a previous post, I tried to keep the cool things from the original Scribble Racer and improve the parts I wasn’t happy with. It should be easy to pick up, great for kids but also challenging for everyone else. I also wanted to keep the quality of the music which suited very well IMHO.

 

So, what’s new?

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Scribble Racer is getting a sequel!

It’s now 4 years ago since I released Scribble Racer. It got a lot of updates and improvements during the years. For me, it was quite a success. Not the mega blockbuster, but with more than 450,000 downloads it was not that bad for a one-man indie game developer like me. Based on much feedback I got from you I now have new ideas how to make Scribble Racer even better. It’s time to create a sequel: Scribble Racer 2!

What’s new?

First of all I try to keep the cool things from the original Scribble Racer. It should be easy to pick up, great for kids but in normal and hard mode also challenging for everyone else. I also want to keep the quality of the music which suited very well IMHO.

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Super Circle Jump launches this Friday (March 4th)

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This friday my new game Super Circle Jump launches on iOS and Android.

Super Circle Jump is a fast-paced action-arcade game where the player has to jump with a small white dot from circle to circle. The circles rotate quite fast and the number of rounds the white dot is allowed to make around the circles is limited. It’s easy to learn but very hard to master.

Sign up here and get notified when it’s available!

ASO with Sensor Tower

The last weeks I was working hard to improve my game Scribble Racer in terms of retention and monetization. That worked quite good: Retention rate and also ARPU increased after the last few optimizations I made. It seems that most of the people who find my game on Google Play really like it.

But the game still has a visiblity problem on the Google Play Store. It’s hard to get enough people to download the game. Comparable games have up to 50 times more overall installs in less time. There must be something wrong, I’m at a point where it’s clear: I have to do some ASO (App Store Optimization).

I already tried it in the past. I was thinking about keywords to add to the description of Scribble Racer in the market. I took words that I thought people would use to search for a game like mine. But these keywords where just guesses and I think some of them really helped to improve the visibility but others where quite useless.

A few weeks ago I stumbled over a very useful tool called Sensor Tower. It seems to be the tool that keeps me from just guessing keywords.

It comes with a lot of features to find and optimize good keywords:

Sensor Tower suggests you keywords:

The simplest way to find new keywords is to let Sensor Tower suggest you keywords based on seed keywords.
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GPS Widget supports what3words

GPS Widget supports what3words locations.
If you don’t know what what3words is, have a look at the following video which explains it very well:

3 words to address the world from what3words on Vimeo.

Tim from what3words made a video showing how to enable what3words in the GPS Widget (thanks!):

what3words in GPS Widget from what3words on Vimeo.

So, if you are interested in what3words, GPS Widget is a great place to start: get it from Google Play